South makemigrations and migrate

South is module that used in Django before 1.7 version. Starting from 1.7 it totally merged into Django itself. But if you look for makemigrations and migrate equivalent for < 1.7 versions, take it:

python manage.py schemamigration app_name --auto
python manage.py migrate app_name 

app_name - application name
You also can ommit app_name when migrate:

python manage.py migrate